How D2C and Meesho/Amazon Sellers Are Fueling StudioBackdrops’ Next Growth Wave
New Delhi [India], September 8: Every new seller that Meesho, Amazon, or Flipkart signs up in a small town eventually needs to shoot a product photo or a reel. That’s...
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“How D2C and Meesho/Amazon Sellers Are Fueling StudioBackdrops’ Next Growth Wave”
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9 Sep 2026
New Delhi [India], September 8: Every new seller that Meesho, Amazon, or Flipkart signs up in a small town eventually needs to shoot a product photo or a reel. That’s the demand StudioBackdrops.com has been building around since 2016 and the marketplace numbers show why the timing works.
The seller base is expanding fast
- Meesho’s transacting seller base stood at 1.04 million, up 81% year-on-year, with Tier 2-and-smaller towns making up 45% of it
- Flipkart says AI tools integration helped drive 80-85% growth in new seller onboarding from Tier 3, 4 towns this year compared to last
- Meesho’s content-commerce push saw a three-fold increase in order volumes during 2024 testing and reached 14.5 million users in a year — enough traction for the company to launch Creator Club this week, a dedicated platform pairing creators directly with sellers
StudioBackdrops has done this before
The company’s own sales mix has swung with the broader D2C wave, by its founder’s account:
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